Since leaving the NBA behind, American businessman Bruce Levenson turned to the world of philanthropy. The Do Good Institute, Levenson’s charitable initiative, opened at the University of Maryland and it’s having a profound effect on the lives of students.
Do Good’s goal is to get undergrads interested in taking part in charitable organizations and volunteering. By doing so, Levenson also hopes to give young people the business skill sets necessary to help non-profit organizations not only survive but remain competitive with for-profit businesses.
Along with his wife Karen, and with a little help from the state of Maryland, Levenson seeded Do Good with nearly $100 million to provide courses like Philanthropy 101, which gave students access to $10,000 to fund a charitable cause of their choosing. https://www.benzinga.com/news/17/03/9165680/university-of-marylands-non-profit-initiative-is-changing-higher-education
In the seven years since it first premiered at the University of Maryland, Do Good has helped launch non-profit like Ben Simon’s Food Recovery Network, which works to limit food waste on campus. To show further influence from the initiative’s programming, Simon went on to found Imperfect Produce, a program that helps bring fruits and vegetables to impoverished communities.
Bruce Levenson has stated that in an age of non-traditional education paths, providing an opportunity to students to engage with their local community provides something online curriculum simply cannot. It’s a template he sees as transferable to different campuses across the country.
About Bruce Levenson:
Bruce Levenson is an American businessman and philanthropist, arguably most known for his time as owner of the Atlanta Hawks, see forbes.com. After graduating from Washington University, his professional career began in 1977 when he founded United Communications Group with business partner Ed Peskowitz, where he continues to serve as partner.
Levenson has served as President of the I Have a Dream Foundation’s Washington chapter, and along with his wife Karen has seeded philanthropic causes geared towards young people.